Privacy Policy

Last modified: 30 May 2025


Overview

About us and how to contact us

GravityGameStudio OÜ provides free games online and processes your personal information when you play our games. If you have any questions about our data practices, your rights, or have any concerns or complaints, you can contact us at:

Email: [email protected]

We comply with the EU General Data Protection Regulation (EU GDPR) and the Estonian Personal Data Protection Act.


Introduction

This privacy policy (“Policy”) informs you of your choices and our practices in relation to your personal information (“Information”). “GravityGameStudio”, “we” or “us” refers to GravityGameStudio OÜ, a company registered in Estonia.

  • Company Number: 17269462

  • Address: Lääne-Viru maakond, Tapa vald, Moe küla, Moe keskus 6-7, 45005, Estonia

We are the data controller for your information under applicable data protection laws, including the EU GDPR.


1. Personal Information We Collect

Information You Provide

  • Registration info (email, username, avatar)

  • Third-party logins (Facebook/Google name, profile picture, email)

  • Support data (name, username, Game ID, device info)

  • Survey responses

  • In-game chat and communication

  • Friend invitations (email addresses) (Website only)


Automatically Collected Information

  • Device and network identifiers (IP, MAC, device ID, location, etc.)

  • Game usage logs (events, scores, timestamps, anti-cheat detection)

  • Cookies and similar technologies — see our Cookie Policy.


Information from Third Parties

  • Analytics providers

  • Advertising partners

  • Payment processors

  • Third-party platforms (Facebook, Google, Apple)


2. How We Use Your Personal Information

Purpose Type of Data Legal Basis (EU GDPR)
Provide games and features Username, email, gameplay data Contract (Art. 6(1)(b))
Support and respond to user queries Email, Game ID, support tickets Contract (Art. 6(1)(b))
Improve and monitor game experience Device info, gameplay, analytics Legitimate interest (Art. 6(1)(f))
Send game promotions Gameplay data, geolocation Legitimate interest (Art. 6(1)(f))
Show personalized ads Advertising ID, device data, behavior Consent (Art. 6(1)(a)) or Legitimate interest
Fraud detection, dispute resolution Usage logs, device data, support logs Legitimate interest or Legal obligation (Art. 6(1)(f)/(c))
Conduct surveys Survey content, profile info Legitimate interest (Art. 6(1)(f))


3. Who We Share Your Personal Information With

  • Other players (profile and in-game activity)

  • Service providers (e.g., AWS, Zendesk, Adjust, Flurry)

  • Social media platforms (Facebook, Google)

  • User acquisition and advertising partners

  • Payment processors (Apple, Google, Amazon, Facebook, Xsolla, Cardiful)

  • Third-party developers of published games

  • Group companies of GravityGameStudio

  • Legal and regulatory authorities

  • Corporate transactions (merger, acquisition, bankruptcy, etc.)


4. Where We Process Your Information

Your information is processed in countries including Estonia, EU/EEA, the United States, and others.

When data is transferred outside the EEA, we use Standard Contractual Clauses (SCCs) or other legal safeguards.


5. Your Rights

  • Access your data

  • Rectify incorrect or incomplete data

  • Delete your data

  • Restrict or object to processing

  • Data portability

  • Withdraw consent (where applicable)

  • Lodge a complaint with the Estonian Data Protection Inspectorate

Email us at [email protected] to exercise these rights.


Data Retention

We retain personal data no longer than 24 months, unless legally required to retain it longer.


Children and Children’s Personal Data

Our services are intended for users over the age of 18. If we find data from a user under that age, we will delete it.


Security

We implement security measures like encryption and hashed passwords. However, no internet transmission is completely secure.


Third Party Privacy Practices

Our games may link to services like Facebook or Google. These platforms handle your data according to their own privacy policies.


Changes to This Privacy Policy

We may update this Policy. Major changes will be communicated on our website or in-game.


Representation & DPO

We are not currently required to appoint a DPO. As we are based in the EU, no additional EU representative is required under GDPR Article 27.


Addendum 1 – California Privacy Rights

Applies only to residents of California

Categories of Personal Information Collected and Shared: Identifiers, geolocation, in-game activity, device data, ad engagement, payments.


Your CCPA Rights

  • Know what personal information we collect, use, or disclose

  • Access your specific personal information

  • Request deletion of your data

  • Opt-out of “sale” of personal information

  • Not be discriminated against for exercising your rights

To exercise these rights, visit our web form or email: [email protected]


Sale of Personal Information

We use tools that may qualify as “sales” under CCPA. You can opt out via in-game or web privacy settings.


Do Not Track

We do not respond to Do Not Track signals due to lack of industry standard.